Here's a fascinating idea.. Having noticed that there always seemed to be many stray cats and dogs in his neighborhood, it occurred to a clever pet shop owner that he could use cheap animal collars and attach an advertising message to those potential 24 hour, walking "billboards". He also dressed them up with animal "shirts" that had his web site address printed all over them.
After unleashing about 30 four legged "salesmen" into his unsuspecting neighborhood, he struck advertising gold when his local TV and radio stations noticed the unusual "phenomenon" of "uniformed" animals. This got him thousands of dollars worth of mass media advertising almost totally free.
Imagine the media coverage you could get if this idea was used on a bigger scale, perhaps trying to break a Guinness World Record!
For More Unusual Web Traffic Generation Ideas, Visit http://www.hugevoice.com or send blank email to: mailto:subscribe@hugevoice.com
Please feel free to use this article in your website, ezine or e- book. I ask,though, that you reproduce it in its entirety and without alteration, including the resouce information above.
© Copyright 2002 Terence Tan. All Rights Reserved.
About The Author
Terence is the editor of Hugevoice Bulletins, an ezine dedicated to discovering unusual, alternative ways to generate web traffic. For more surprising web promotion ideas, visit Hugevoice.com or send an email to subscribe@hugevoice.com
In today's fast paced environment, interaction with family and friends... Read More
"There's nothing new under the sun" is probably the... Read More
Solution: You can protect yourself by partnering with other lead... Read More
Critics conclude that entertaining or "creative" commercials sell better than... Read More
100 Excellent Words Absolutely. Amazing. Approved. Attractive. Authentic. Bargain.... Read More
The most profitable mail order products are simple... Read More
Mobile detailers have all types of customers, many of whom... Read More
Without a plan to distribute your cards, there's no need... Read More
What many may consider the most important part of advertising... Read More
Typical methods of advertising-newspapers, radio and television are effective if... Read More
Response rates to Yellow Page advertising are decliningThere's no getting... Read More
If you are reading this article, chances are you could... Read More
Bob is excited about his new business. He secured funding.... Read More
As technology continues to improve, the quality of digital prints... Read More
Advertising is not for every company. But some require it... Read More
So you spent good money on an ad, put it... Read More
Push vs. Pull Advertising - Understand the Consequences for your... Read More
Moving message boards are used in the areas where continuous... Read More
Ask some businesses about radio advertising and they'll tell you... Read More
So, what's an elevator speech, and how do you get... Read More
Have you ever wondered why your perfectly fine classified ad... Read More
This is the third article of a three-part series. I'm... Read More
It is difficult to miss a Hummer, but how many... Read More
1. Make your ad's keywords and phrases standout by enlarging... Read More
"The more things change, the more they stay the same".... Read More
Cinema advertising has always been an effective marketing tool for... Read More
All sales begin with some form of advertising. To build... Read More
It is getting harder daily to generate traffic.And when you... Read More
This information is based on the principles of Laws of... Read More
In a recent article, I shared five of my top... Read More
One of the challenges facing marketers is determining the most... Read More
Many home improvement contractors attempt to use advertising to expand... Read More
Here's some easy ways to create signage that will attract,... Read More
I was in the fine city of Chicago this week... Read More
The internet offers you the opportunity to seek out jingle... Read More
Good Advertising creates more production, thus greater consumption, faster turnover... Read More
In the sign industry we commonly refer to the material... Read More
The task of executing successful advertising campaigns for products made... Read More
Swapping business cards is one of the most basic and... Read More
As I was searching through a kitchen drawer the other... Read More
One way to make extra money or start a... Read More
Don't use vague generalities in your headlines. Be as specific... Read More
I'm sure while you have seen many tips on advertising,... Read More
Do you know about the distinction - and it's a... Read More
One of the keys to strong positive mental attitude is... Read More
When you first start out on your business venture, money... Read More
1. Place copies of your circular on bulletin... Read More
A good annual direct mail solicitation program can produce unrestrictive... Read More
Are you confused by all the information you receive from... Read More
Is your advertising copy getting the results you want? If... Read More
Advertising Advertising |