NOTE: Because many words in this article are likely to trigger sp^m filters, we've disguised them with symbols (e.g. sp^m). This will ensure a higher delivery rate if you use this article in your e-zine. If you're selling your book online, you're practically guaranteed to increase sales by publishing an... Read More
Once upon a time, people went to bookstores when they wanted to buy a book. Or at least, that was the theory. Actually, non-bookstore channels have been a big part of book sales for decades-at least since people like Joe Karbo ("The Lazy Man's Way to Riches") back in the... Read More
Play a bigger game with your book sales by expanding your audiences at local or nonlocal book fairs, festivals or trade shows. Can't afford a booth or table, rent a space on someone else's table and volunteer to be back for their book. In fact, rent a corner at various... Read More
Imagine you share a huge penny jar with each of your potential readers. Every interaction with a reader either adds or subtracts pennies from the jar. When readers need your info (non-fiction) or entertainment (fiction), they will trade the jar for your book, but only if... Read More
Do you have books sitting in your garage that you haven't sold yet and looking for ways to move them? Then you will want to know about these five outrageous ideas that aren't difficult and can be just plain out fun. Dede Hall, author of The Starving Student's Cookbook had... Read More
These marketing tips aren't for the weak at heart. Use discretion and know where the ego and self-promotion boundary stands for you. 1. Use a fold over business card. Place your book information inside the fold. The title on the bottom side of the fold so it is seen first... Read More
A flyer is an excellent, inexpensive way to promote your book. What makes one flyer so much better than another? Use these top10 tips to make your flyer stand out from the crowd. 1. Include a colored picture of your front cover. People want to see what your book... Read More
Most authors say, "Everyone will want my book, and when I take it to Oprah, it will sell millions, and I'll make millions, too." Not exactly true. If you are writing a book you need to know your specific audience. This gives your book its unique selling point. Writing for... Read More
Why write an introduction? Nobody reads it anyway. Up until now, this opinion has had clout. But now, with a shorter introduction of one to two pages, and through the five essentials below, your introduction will become the fourth sales tool for your book. When people read your clear, concise... Read More
The topic of your book or eBook counts-big time. Which would you buy-The Art of Kissing or The Art of Courtship? The kissing book sold over 60,500 while the other sold only 17,500 copies. Before you choose your topic pay attention to your audience. What do they want and need?... Read More
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Authors/publishers are great at getting their books written. But after... Read More
What can be more infuriating to a potential purchaser of... Read More
"How do I set up a media event?" -- As... Read More
Some of us write simply because we can't not write.... Read More
Play a bigger game with your book sales by expanding... Read More
Authors, especially self published, small press and Print on Demand... Read More
If you are discouraged because traditional methods of book or... Read More
Obtaining agency representation is your first step toward getting profitably... Read More
Why Should Your Book Be on Amazon.com? Credibility. If your... Read More
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Most authors say, "Everyone will want my book, and when... Read More
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Your book expresses your wondrous information, your creativity, and your... Read More
Make your book stand out from the crowd! Test your... Read More
So you've written a book, had it published by a... Read More
Writing has traditionally been considered a solitary craft. You wrote... Read More
The six-figure book advance, like the New York Times bestseller,... Read More
Imagine your book at the top of the Best Sellers... Read More
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A flyer is an excellent, inexpensive way to promote your... Read More
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To have your work accepted for hard copy publication is... Read More
Reach 15,000 to 100,000 targeted buyers every week Online. That's... Read More
Successful authors are convinced that radio interviews are the very... Read More
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Most authors say, "Everyone will want my book, and when... Read More
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Color is tricky at the best of times. If you... Read More
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Your book cover is the first impression a potential client... Read More
Imagine your book at the top of the Best Sellers... Read More
The topic of your book or eBook counts-big time. Which... Read More
NOTE: Because many words in this article are likely to... Read More
Is your mind muddy on book marketing? Do you wake... Read More
If I was asked to describe the perfect book, one... Read More
Most authors sigh a sigh of relief when they finish... Read More
Marketing your own book can seem like a scary task.... Read More
Imagine you share a huge penny... Read More
Authors, especially self published, small press and Print on Demand... Read More
Why write a book and get attention and loads of... Read More
What is your excuse for not being published? "I don't... Read More
A client wrote me recently and asked what I thought... Read More
Why Should Your Book Be on Amazon.com? Credibility. If your... Read More
Authors/publishers are great at getting their books written. But after... Read More
Do you have books sitting in your garage that you... Read More
For many of us, marketing our titles is one of... Read More
Play a bigger game with your book sales by expanding... Read More
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