Do you place back-issues of your Newsletter onyour website?
There are two good reasons why you should:
(1) It shows potential subscribers that you'reserious about your Newsletter
(2) Newsletters are rich in keywords, so it'sa very good idea to turn back-issues of yourNewsletter into HTML documents and then submitthem to the major Search Engines
Here's a little trick that will help you formatyour Newsletter as an HTML document:
Copy the text of your Newsletter into a text editorsuch as NOTEPAD.
Then copy the text from NOTEPAD into Microsoft Word.You'll notice that in your Word document, each lineends with a Paragraph Mark.
Now go to EDIT | REPLACE.
Place your cursor in the first field, where it says'Look For'.
Now click on 'More' and then on 'Special' andselect the first item in the list ('Paragraph Mark').The symbol for a paragraph mark will now appear inthe first field (a hat followed by a 'p').
Now place your cursor in the field below, where itsays 'Replace With' and type
. Then click on'Replace All'.
You'll find that every single paragraph mark inyour Word document has been replaced with
.
Now copy the entire Word document into a new NOTEPADdocument and save it, using the file extension .html(Note: NOTEPAD doesn't offer you the option to save asan HTML document, but don't worry; just type .htmlafter the name you gave the file, and it will be savedas an HTML document).
Close that html document and then open it again andyou'll find that your Newsletter is perfectly formatted,with the exact same line breaks that you had in theemail version of your Newsletter.
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Michael Southon has been writing for the Internet for over 3
years. He has shown hundreds of webmasters how to use this
simple technique to build a successful online business. Click
here to find out more: http://ezine-writer.com/
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