Postcards are an effective way for many business owners and marketing managers to attract new customers and increase sales from existing ones. Postcards are inexpensive to produce and mail. You can produce one in less time than you need for a letter or self-mailer. You can use postcards in dozens of ways to promote your business.
About the author
Alan Sharpe is a business-to-business direct mail copywriter who helps business owners and marketing managers generate leads, close sales and retain customers using creative direct mail postcard marketing. Learn more about his services and sign up for free weekly tips like this at http://www.sharpecopy.com.
© 2005 Sharpe Copy Inc. You may reprint this article online and in print provided it remains unaltered (including the "About the author" message at the end).
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